The Facebook ads are a critical part of your marketing campaign especially when you want to drive retargeting traffic to your website.
And Facebook tracking pixel is the first step in gathering data to set up your Facebook PPC campaigns for your marketing funnel. Facebook pixel Shopify site is the way to go.
In this video, we show you how to add a Facebook tracking pixel to your Shopify store.
The Facebook pixel enables you to track customer behavior so you can retarget them with different ads leading them to different marketing funnels.
If you can’t measure it, you can’t improve it.
That is why keeping track of your customer’s behavior on your site is very important because then you will be able to retarget different type of audiences such as Custom Audience, Lookalike audience.
We discuss 5 pages you must be tracking customer behavior on your website because these are the top 5 pages that your target audience will most likely visit.
How to SPY on Competitors Best Facebook Ads?
Facebook Ad Strategy for Beginners
Facebook Audience Insights Tool: Tutorial
Create Custom Audience
Create Lookalike Audience
Creating Facebook Ads
Creating Facebook Ad Set
Split Test on Facebook Ads
Split Test on Facebook Ad SETS