Today’s guests are harnessing technology to change the face of a blue collar, brick and mortar business that’s been around for 7,000-plus years: barbering.
Daniel and Chris break down exactly how they opened their first barbershop in the Tampa Bay area and how reinvesting the profits allowed them to open six more in a few short years. They explain why every entrepreneur should set aside some funds for “oopsies,” and they offer tips on projecting expenses, choosing a location, hiring a team, and conjuring up creative ways to get customers in the door—guidance that applies to each and every business.
So, can a barbering business really scale?
Their’s does! And it’s because they launched a line of barbering products, including razors, shears, air compressors, and wireless charging mats. So if you’ve ever considered direct-to-consumer sales, you’ll want to listen for their advice on doing business overseas (hint: hire a consultant!) and growing sales online.
Also, Chris reflects on building a massive YouTube following and explains how providing free education to his 250,000 subscribers helped build his company’s brand and attract high-caliber talent.
If you want to change your industry by taking a fresh approach, this episode will leave you inspired and ready to take action today. Download this one now, and subscribe so you won’t miss the next one!
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In This Episode We Cover:
- How providing free education can bring a high ROI
- How their product line began in their kitchen mixing shave gel
- What is a gig economy
- Tips for traveling to China to meet manufacturers
- How they negotiated a sweet leasing deal with their landlord
- “Gatorade marketing” to local youth sports teams
- Becoming the community hub
- And SO much more!
Links from the Show
Books Mentioned in this Show
- “We have our destination but we have to enjoy the journey as well.” (Tweet This!)
- “Make some mistakes and then learn from them as long as you’re going north.” (Tweet This!)
- “It’s about becoming a community hub.” (Tweet This!)
- “Everything we did was on purpose.” (Tweet This!)